The flower by Begum Gazioglu
Special Mention: Experience Design
The Concept -THE FLOWER "The chosen name for the notebook is the flower because it looks like a bloomed flower. In the first part, it is explained with a short introduction the meaning of this concept. The cover also contains white flowers over a blue background."
The Introduction " 'When I first received this notebook, it was a seed. Then, it turned into a flower. I call it a small wildflower that has met the challenge of the rocks and stones in its path to emerge into the light of day. It reflects the real life: there is no point fighting against the challenges of life, or trying to avoid or deny them. They are there, and if the seed is to become the flower we must go through them. Be courageous enough to grow into the flower you're meant to be.' 'Have you ever seen a blue watermelon? Is it beautiful? Yes, it is. Maybe, more beautiful than a red one.' 'Look at the mirror! What do you see? What you see is beautiful?' 'What I'm trying to say is that this notebook is beautiful even if it is not beautiful in classical terms. It is gorgeous. It is an inner voyage. It is the mirror of myself and my experience of Rome. Don't forget! The inner voice speaks not in words but in the wordless language of heart.' 'Leave your prejudices, Leave your aesthetic values Leave your ego apart' ' Sit down, relax and please smile! Try to understand the hidden meaning! Now, you are ready to share my experience. I hope you will love it. Because it is produced by love. It is loved from the beginning up to the end. Be careful. It is alive and sensitive. Don't damage the flower. Touch it gently.' 'Now enjoy your trip.' " The Content The notebook contains three main parts and an extra: 1) Rome Through Adjectives 2) City Tour 3) I colori di Roma
Rome Through Adjectives: "This part tries to describe the city of Rome with the help of adjectives. Every single page is designed differently than another. For each page, a variety of materials and photos are used. Each of them represents a different aspect of Rome and it is linked to an adjective . Another significant particularity of this part is the comparison of Turkish and Italian culture in an indirect way. During your examination, you can notice some old photos from the Ottoman period and some prayers written in Arabic language. All of them are symbolic and try to explain cultural differences and similarities."
City Tour "The part which is originally called 'City File', is used appropriately to its original purpose even if it is modified by canceling the sections called info, shopping, art and places, dreams and adventures. In this second part, you can observe more writing than the first part. The information is taken from Internet sources. Writings are supported by related photos and materials. It is divided to 4 subsections: 1) Places/legends/recipes- The legend of Rome, Suppli al telefono and The Pantheon 2) Bars/wineries/stories- Salotto 42, Hotel Hassler , Gusto and Gambero Rosso 3) Names/faces/encounters- Photos with some friends 4) Books/movies/music- La Metamorfosi, Gocce di Memoria e Le Fate Ignoranti are introduced."
I colori di Roma "This final part of the notebook is designed as a photo album. There are 6 sections and each of them represents another color. Colors are: red, yellow, green, blue , white and black. The photos symbolizes these colors and also the city. The transparent separators are also used in this part in order to prevent photos to stick each other. Extra There are 8 little photos with the names of the square they are situated in."
Special Mention: Experience Design
The Concept -THE FLOWER "The chosen name for the notebook is the flower because it looks like a bloomed flower. In the first part, it is explained with a short introduction the meaning of this concept. The cover also contains white flowers over a blue background."
The Introduction " 'When I first received this notebook, it was a seed. Then, it turned into a flower. I call it a small wildflower that has met the challenge of the rocks and stones in its path to emerge into the light of day. It reflects the real life: there is no point fighting against the challenges of life, or trying to avoid or deny them. They are there, and if the seed is to become the flower we must go through them. Be courageous enough to grow into the flower you're meant to be.' 'Have you ever seen a blue watermelon? Is it beautiful? Yes, it is. Maybe, more beautiful than a red one.' 'Look at the mirror! What do you see? What you see is beautiful?' 'What I'm trying to say is that this notebook is beautiful even if it is not beautiful in classical terms. It is gorgeous. It is an inner voyage. It is the mirror of myself and my experience of Rome. Don't forget! The inner voice speaks not in words but in the wordless language of heart.' 'Leave your prejudices, Leave your aesthetic values Leave your ego apart' ' Sit down, relax and please smile! Try to understand the hidden meaning! Now, you are ready to share my experience. I hope you will love it. Because it is produced by love. It is loved from the beginning up to the end. Be careful. It is alive and sensitive. Don't damage the flower. Touch it gently.' 'Now enjoy your trip.' " The Content The notebook contains three main parts and an extra: 1) Rome Through Adjectives 2) City Tour 3) I colori di Roma
Rome Through Adjectives: "This part tries to describe the city of Rome with the help of adjectives. Every single page is designed differently than another. For each page, a variety of materials and photos are used. Each of them represents a different aspect of Rome and it is linked to an adjective . Another significant particularity of this part is the comparison of Turkish and Italian culture in an indirect way. During your examination, you can notice some old photos from the Ottoman period and some prayers written in Arabic language. All of them are symbolic and try to explain cultural differences and similarities."
City Tour "The part which is originally called 'City File', is used appropriately to its original purpose even if it is modified by canceling the sections called info, shopping, art and places, dreams and adventures. In this second part, you can observe more writing than the first part. The information is taken from Internet sources. Writings are supported by related photos and materials. It is divided to 4 subsections: 1) Places/legends/recipes- The legend of Rome, Suppli al telefono and The Pantheon 2) Bars/wineries/stories- Salotto 42, Hotel Hassler , Gusto and Gambero Rosso 3) Names/faces/encounters- Photos with some friends 4) Books/movies/music- La Metamorfosi, Gocce di Memoria e Le Fate Ignoranti are introduced."
I colori di Roma "This final part of the notebook is designed as a photo album. There are 6 sections and each of them represents another color. Colors are: red, yellow, green, blue , white and black. The photos symbolizes these colors and also the city. The transparent separators are also used in this part in order to prevent photos to stick each other. Extra There are 8 little photos with the names of the square they are situated in."
